OnePlus To Bring Its Concept Smartphone in India

OnePlus is set to bring its new concept smartphone called OnePlus Concept One.

Concept uses electrochromic glass which turns dark and hide the camera setup when electricity is passed. Mostly this glass is used in sunroof of premium glass. To use this technology on smartphone OnePlus has worked with McLaren.

Concept One First-hand Experience in Top Cities

OnePlus fans can get first-hand experience on the phone on 8 Feb 2020 in Mumbai, Delhi and Bengaluru. Concept will be going across North America, Europe and India for one tour. Users can leave their feedback. Company is also hosting product briefing session for the most intrigued people at 10 AM on 8^th Feb 2020.

Design

Smartphone has papaya orange shade. Phone has been revealed to have aluminium alloy frame and thin gold finish layer. Company has not revealed much other than this about the phone right now.

OnePlus Past Journey in India

OnePlus has been creating beautiful designed products with premium quality built and advanced technology for users. OnePlus is trying to find new users in the country to expand. It has been launched in India 5 years back but has successfully built trust among the users. It has been one of the most popular smartphones among premium phones in India.

When it was launched 5 years back, company did not use any big campaigns and has completely relied on the word-of-mouth from users. Word-of-mouth is still their core strategy but apart from this, later brand moved to digital channels. Brand is also exploring traditional mediums and celebrity associations to target larger audience.

OnePlus Focus in India

To increase team strength

India is the most important market for them, and they are trying to reach larger audience. OnePlus has biggest team in India as compared to their other headquarters with strength of 400 members. Brand is also trying to grow their team from 400 members to 1000 members in next 3 years.

To expand offline presence

OnePlus has 30 stores in top cities, and they are planning to have 100 stores in top 50 cities. Brand has plans to cover all tier I cities and then look at some tier II cities as well. This will help in creating awareness and growing trust among the users.

Xiaomi Plans To Bring Back Mi Premium Phones To India in 2020

Xiaomi entered the Indian market on 15 July 2014 with a sale tie up with flipkart for Mi 3. Smartphone was priced at Rs 13,999. Company has seen a good growth in India since then. Xiaomi has launched more than 40 smartphones in India under different brand Redmi, Mi and Poco. Redmi was known for its affordable price whereas Mi and Poco were known for its premium phones.

Till now company have more focused on Redmi series and it has done quite well in Indian market. Redmi phones are providing good features at cheaper rates compared to other smartphone brands. This is the reason company has gained good popularity in less time in Indian market. It has also helped company to get market share in Indian market.

In past three years since 2017 there was only Mi A series that has continued (Mi A1, Mi A2 and Mi A3). Premium phones k20, K20 pro and Poco F1 were launched but it did not do as well as Samsung and One Plus.

Consumers interest towards the smartphones have changed with time. Increase in the market for devices coming under the range of Rs 20000 to Rs 25000 has increased. As compared to 2017 percentage has increased to 7 to 8 percent in 2018 from 4 to 5 percent and it is growing further.

Xiaomi will bring in more smartphones under Mi this year. Till now company is not that successful in wining hearts of people in India for its premium phones. It still has struggle with other brands OnePlus and Apple for premium phones.

In last 2 years Xiaomi has also bought in other products Mi TVs, Audio and Lifestyle. It has strengthened its distribution network. Company has 75 Mi homes, premium retail network across top 10 cities, 2000 service centres and 7 manufacturing facilities.

Xiaomi plans to expand by bringing more products in Mi segment. Consumers will see more smartphones, entertainment and lifestyle products under Mi brand. Mi Note 10, Mi Note 10 Pro and Mi A4 are the upcoming phones in 2020 for now. Apart from this Xiaomi will launch other smartphones also under Redmi brand Redmi K30, Redmi K30 Pro, Redmi Note 9 and Redmi Note 9 Pro.

Poco is declared as independent product now in India. It will operate independently from now and not under Xiaomi brand in India.

Apps To Have On Your Mobile For Wedding Season

Wedding season has started. We all know there are many things from small to big that needs to be planned for wedding in India. No matter whether it is wedding of bride or groom, families start planning few months before. Afterall, there are so many things to be taken care of, from location to outfits to food menu and so on...

Below are some apps which will help you during wedding season around:

WedMeGood –

This app helps you to find vendors according to your requirement and budget. You can directly contact vendors through their available contact numbers. App also has more than 1.5 million wedding photos with unique ideas. You will also find collection of more than 5000 mehndi designs. Explore various bridal Lehenga photos. You can also choose your favorite wedding songs from sangeet to baraat to shaadi, phera and vidai.

You can invite your members whom you want to be part of your planning and share details with them. There is search filter available which helps you in searching what exactly you want.

Pinterest –

You can get ideas for many things on Pinterest. For example) recipes, home ideas, style inspiration and much more. You can search for wedding and you will get many ideas on Pinterest about it.

Instagram –

You can search for your favorite celebrities and check their wedding look. You can also search for the latest wedding trends on Instagram. There are many wedding influencers also available whom you can follow if you find them right.

YouTube –

You can find wedding songs, dance videos, different hairstyles on YouTube. You can choose and create your list. You can also upload your pre wed video on YouTube and share it with your family and friends.

Facebook –

It will help you to share current event pictures and happiness with your social friends as we all know Facebook is the platform where you will find all your friends and relatives at one place.

Myntra & Manyavar –

You can browse through Myntra and Manyavar both for ethnic wear collections. On Myntra app you can shop for other western wears also as per your requirements. Manyavar, you can check their ethnic collection online through their website – www.manyavar.com